Caressa Thompson

How To Educate Your Audience So They Can Know, Like & Trust You

How To Educate Your Audience So They Can Know, Like & Trust You

You write a blog post, post a video, record a podcast and you may get a few readers, watchers, and listeners, but who's really responding?

How do you know how responsive your audience truly is?

Sometimes your content just isn't what your audience really needs and other times your content is so darn captivating yet it's still not getting the response you worked hard for.

Want to know why?

You aren't answering the most important questions your audience is searching for!

Sure, it could be your lack of consistency when sharing your own content, or your blog design or undervaluing your knowledge aka not sharing what you know, but with all those aside answering these 4 questions will educate your audience so they can know, like and trust you.

3 Things To Know When Starting Your First Business

3 Things To Know When Starting Your First Business

When it comes to starting your first business there are TONS of things you could be doing to get your business off the ground.

Like, getting active on social media, designing a website, hiring a coach, writing content, hosting webinars, going to live events and (does this list ever end...?).

But there's one problem.

You can't decide what to do, when to do it and how to make it happen. You think you need to tackle everything at once to be sure your business is in for the long haul.

You will need to bring in the big guns to do some HARD work but, you don't have to do it all.

Do you mind if I break it down step by step for ya? Okay, okay, let's get into The 3 Things To Know When Starting Your First Business.

20 Reasons Why Convert Kit Is The Best Email Marketing Platform

20 Reasons Why Convert Kit Is The Best Email Marketing Platform

I remember sitting down to send out my weekly email and walking away because I didn't want to have to deal with the drag and drop design elements. 

Or the changing of font sizes, inserting picture blocks and more. I just wanted to write an email and send it. 

For me, newsletters were a PAIN. 

I had to design a visually appealing email to send to my email friends every week that took way too much time formatting than writing.

As appreciative as I was with my free account with Mailchimp, sending emails was something I dreaded.

Mailchimp was too clunky and too focused on design. And while the drag and drop feature sounds perfect, all I really wanted to do was send emails that my email friends wanted to open.

So, when I originally heard about the simplicity of Convert Kit I knew I wanted IN but, at the time I was adamant about not spending the $29 USD/mo.

Because who doesn't like free?

I'll wait...

Free feels good. 

But I was missing an important factor that I cherish in my business today. 

Connecting with my community beyond social media and blog commenting and allowing my business to flourish with email marketing.

Plus, 20 more obsessions that make the $29/mo investment seem small and why Convert Kit is the best email marketing provider for new or seasoned entrepreneurs.

5 Excuses New Entrepreneurs Make Up In Their Minds

5 Excuses New Entrepreneurs Make Up In Their Minds

I'm not calling your crazy (although some would being you want to be an entrepreneur and all)! But I am calling you out on those redundant excuses you keep telling yourself only to make yourself feel good about the decisions you make.

Yep - I said it!

I hear it and see it over and over and nothing will change until you do. So allow me to be your mama bear for the next couple of minutes and debunk these 5 excuses new entrepreneurs make up in their mind.

A Quick Way To Cripple Your Growth In Your Business + how to ensure you don't

A Quick Way To Cripple Your Growth In Your Business + how to ensure you don't

This one is going to be short and concise because I want you to get this butt-check (uh, I mean) knowledge real quick then go out and conquer.

A quick and sure way to cripple your growth in your business is to, start big when you haven't started at all.

From chatting with other new and aspiring entrepreneurs I've noticed many are ready to jump the gun and go straight for the knockout but, haven't lasted a round in the ring, yet. You've heard the sayings, you have to walk before you run and leap before you jump but on this, entrepreneurial journey you have to start before you strut. TWEET THAT